I'm Available For Hire!

I am a young professional who has just graduated with a bachelor's degree in Business Management in August 2020. I completed the degree with a 4.0 GPA.

I am someone who loves to learn and grow. I have a very broad range of interests. I chose the management degree because the skills taught in the program can be useful to someone working in nearly any field, but I really want to work in marketing. I am receptive to working in general business and management, but would prefer to couple that with marketing aspects of a business.

I am more interested in digital marketing and content marketing than in traditional offline marketing. I have spent most of my free time over the years researching and practicing Search Engine Optimization through blogging.

I believe that blogging is the best way to get useful information out into the world which can help attract customers to your business and help them decide to work with you or buy from you.

I have learned most of my SEO skills through self-directed learning through blogs and videos and through tinkering. I built this website in part to practice digital marketing and to have something useful to show potential employers as proof of my abilities.

I think that social media is very helpful for staying in contact with the customers and fans you already have and for sharing timely information with followers, but it is not very effective for attracting new customers and growing the size of your audience. I believe that blogging, SEO, and targeting relevant keywords is the best way to grow your customer base.

Many digital marketers give the advice that you should dedicate much of your efforts to keyword research so that you can find high search volume keywords with low competition and prioritize your content creation efforts around the key terms you are most likely to rank in Google for. This is good advice, but to some degree a wasted effort. I believe you should write about the business you are in. If you are in a business, then you know the topics and content within that business and can come up with great key phrases by brainstorming. Too much keyword research can lead you into the trap of writing content that is irrelevant to your business and customers simply because you believe you can rank it.

When I imagine my dream job, it is to help small to medium sized businesses who do not already have a website or web presence to get online. I want to help get their websites built and to create a content strategy for their blog. I want to work on sourcing or creating that content so that they can have consistent content being posted which can help them to be discovered by people who would benefit from learning about them. I want to help businesses find customers.

I see the most ideal place to do this work being a small, bespoke marketing agency that focuses on local clients. I think local SEO is particularly interesting when compared to the hyper-competitive spaces that exist in so many verticals and niches because you can have recognizable impact in a much shorter period of time.

Some job titles that I have seen which might be a great fit for me have been:

• SEO Specialist
• SEO Coordinator
• Content Creator
• Content Strategist
• Owned Media Manager
• Inbound Marketing Specialist
• Digital Marketing Intern
• SEO Planner
• Internet Marketing Assistant

I consider myself to be a generalist. I love to learn about everything. I like to think I know at least a little bit about almost everything. One of my favorite pastimes is listening to the How Stuff Works - Stuff You Should Know podcast, where the two hosts talk about random topics for around an hour a piece. They have over 1000 episodes on almost any topic you can think of. I have not come even close to finishing all of their episodes, but I love the feeling of expanding my knowledge in totally new directions. I think this wide-spread range of interests would make me perfect for working with local businesses of all sorts trying to make online work for them.

I am most interested in working in Lakeville or Apple Valley, MN. I would be open to working anywhere south of the Twin Cities, including: Eagan, Edina, Bloomington, Farmington, Northfield,  and Burnsville. If the job opportunity was perfect enough, I would even consider commuting to Minneapolis or St. Paul. I am open to working in a remote position. I am absolutely looking for a career over a job. I have been employed since I was in high school, but I have never worked in the corporate or professional level of employment. This will be my first formal position working in marketing, though I am not without experience. I have built this blog as proof of my experience. 

I want to join a team of fun marketers who can help me build up my skills and work where I can make a real impact. I will be a great asset to whichever company I join and I can't wait to start work there!

If what I have written here describes just the type of employee / team member you have been looking for, then please reach out to me at waynewwalls @ gmail.com. Please also comment on this post saying that you have sent me an email so that I can check for it right away! 

I am excited to hear from you!

Thanks!